More than A Conference Call...

We promise to offer more than a conference call for our customers.  We see ourselves as partners working with you towards your goals and we happen to offer conference calls. Some of the resources we've used to help our customers and their organizations grow are resources from our other customers. These are resources we've found useful, very useful in helping our own business succeed. And we wanted to offer them to you for your organization's success.

We're offering the following seminars to our customers in 2006:

* A Day with Seth Godin.

Seth is Seth. I spent a day with him; It's nothing short of amazing. And productive. And here's what Seth says about spending your day with him.

It’s interactive, but it’s very much my show. I talk a lot, push you a lot and end up exhausted in a heap at the end of the day. The more you bring with you, the more you get back. The best seminars are filled with people with big issues, provocative solutions and a desire to speak up.

Here's the catch. 3 customers are already slated to attend this event on Thursday, January 26th. But...Seth offers this day of his time more than once. So, we'll have another chance or two to offer this very special day for you. 

And we'll interview the 3 attendees for their impression. We'll share that here to help inspire you or your manager to attend that day. (Dream: What we'd really like to do is sponsor one exclusively for our customers...we'll see if we can arrange that.)

* Topgrading Seminar.

This day-long seminar with Brad and Geoff Smart is designed to leave you with the skills to hire A-players 95% of the time. And if you're currently staffed with B or C players, you'll find how to upgrade them to be A players. The Smart brothers have worked directly with major Fortune 500 companies to implement this approach. And we've followed their approach with great success with our company.

The first seminar here is in Denver on March 16th. We'll sponsor 3 customers to attend. Let us know, now.

* Duct Tape Marketing Referral.

We've sponsored many customers to attend seminar training events from John Jantsch. And they've all been delighted with the results.  You've read my blurbs about John and his work in marketing and advertising a few times. Bottomline for me is that he concentrates on what works...the steps you can take right now for immediate impact on your organization's success. John will be having a few more such events in 2006. You'll be notified as soon as we hear.

(full disclosure: I'm a fellow blogger on the Duct Tape Marketing Channel blog that John conceived, created and promotes. It's been voted best small business blog by Forbes magazine. )

* Church of the Customer. (waiting)

I've been a big fan of Ben McConnell and Jackie Huba over at the Church of the Customer, aka Customer Evangelists, for several years now. I've attended their presentations several times. I spoke on a panel with Ben at last year's inaugural WOMMA show. Ben is one of the top 3-4 presenters and how he integrates his PowerPoint presentation.  Very smooth, seamless, his content becomes the message. And their content is excellent. And we've patiently been waiting for them to put on a day-long seminar. Ben. Jackie. When?

As the year proceeds, we'll add more events to this list. And we've got a few surprises lined up for you for 2006. You didn't want to open ALL your gifts now, did you?